Transport company in Dubai: transportation services
Assure is an RTA-licensed transport company in Dubai with 10+ years of operation. It runs airport transfers, hourly and daily chauffeurs, monthly drivers, corporate and staff transport, intercity and cross-border trips, weddings, cruise transfers and group vans. Send the trip on WhatsApp, 24/7, and a person confirms the vehicle and driver.
- 10+ years driving guests in Dubai
- RTA licensed Dubai transport operator
- 24/7 answers on WhatsApp and phone
- Google reviews from real guests
Updated Checked by Mohammed Rashad Hussain, Managing Partner

On this page
Assure is the transport company to call when a trip has a pickup time, a name on a board and a person to answer if the plan changes. We are RTA licensed, based on Dubai Airport Road in Al Garhoud, and have run for 10+ years. Real Google reviews are on our reviews page.
What transport services does Assure offer?
Each service below has its own page with the detail.
- Airport pickups and drop-offs: airport transfers at DXB, DWC, Zayed International in Abu Dhabi, Sharjah, Ras Al Khaimah, Fujairah and Al Ain.
- A chauffeur for a block of time: hourly and daily chauffeur service and a car with driver for meetings, shopping or sightseeing.
- A private driver on contract: a private driver for your family, or a monthly driver on a fixed schedule.
- Companies: corporate accounts, staff transport and hotel transport.
- Between cities and countries: intercity transfers across the emirates and cross-border transfers to Oman and other GCC cities.
- Occasions: events, wedding car hire and cruise terminal transfers.
- Executives and groups: VIP and executive cars, plus vans, minibuses and group transport.
Comparing options? See chauffeur versus taxi and Uber, self-drive versus chauffeur and white-label transfers for agents.
Who is it for?
- Visitors who want a fixed pickup at arrivals and a driver for the days after.
- Residents who need a car for a wedding, a school-run block or a monthly driver.
- Hotels that need reliable guest transfers.
- Companies that need invoiced monthly accounts and staff runs.
- Event organisers moving delegates between an airport, hotels and a venue.
- Travel agents who need an operator on the ground.
How do you book?
- Send the date, pickup point, drop-off and number of passengers through the form or on WhatsApp at +971 56 684 8148.
- A person replies with a vehicle and driver. We answer 24/7 on WhatsApp and phone.
- You confirm. The driver’s name, vehicle and plate arrive before pickup.
Prices depend on the route, the vehicle class, the hours and the time of day, so there is no rate card here. The quote comes back in the chat.
Which vehicles can you choose?
Cars run from business sedans to first-class sedans, luxury SUVs, vans, minibuses and coaches. The full range is on the fleet pages. Partner vehicles are available through our partner network, subject to availability.
What Assure does not do
We do not move freight, we do not rent self-drive cars, and we are not a staff-only bus operator. Every booking is a passenger trip with a professional driver. If you searched for any of those three, you will save time by looking elsewhere.
Photos. The Gate building in DIFC and the twin Emirates Towers at dawn, with the towers of Sheikh Zayed Road behind: Jackardsiffant / Wikimedia Commons, CC BY 3.0.
Questions and answers
Which transport company in Dubai is licensed?
Assure is RTA licensed, which is the Roads and Transport Authority licence for chauffeur-driven passenger transport in Dubai. Local service that starts and ends in another emirate may need a partner licensed there, and we confirm that per trip. Ask on WhatsApp and we will tell you who operates your route.
What transport services does Assure offer?
Airport transfers at every UAE airport, hourly and daily chauffeurs, monthly private drivers, corporate and hotel transport, staff transport, intercity and cross-border transfers, events, weddings, cruise terminal transfers, VIP and executive cars, and vans and minibuses for groups. Each has its own page linked above.
Can I book transport online in Dubai?
Yes. Fill in the booking form or message +971 56 684 8148 on WhatsApp with the date, pickup, drop-off and passengers. A person confirms the vehicle and driver by reply. There is no online payment at launch, so the quote and the terms are agreed in the chat.
Does Assure move freight or rent self-drive cars?
No. Assure carries passengers with a professional driver. It does not move freight or cargo, it does not rent cars without a driver, and it is not a staff-bus broker for one-off sales. If you need any of those, a freight forwarder or a self-drive rental company is the right call.
How far ahead should I book?
For a standard airport pickup or a city day, a few hours of notice is often enough, subject to availability. For weddings, events, group transport and monthly contracts, ask earlier so the right vehicle and a backup driver can be reserved. Partner vehicles are available through our partner network, subject to availability.
Do I get the driver's details before pickup?
Yes. Before pickup we send the driver's name, the vehicle and its plate on WhatsApp. For airport arrivals the driver tracks your flight number and waits in arrivals with your name on a board, so you do not need to look for a car.