Our chauffeur fleet in Dubai

What the Assure fleet and partner network labels mean

Every vehicle card carries one of two labels. Assure fleet means Assure owns and runs the car. Partner network, subject to availability means a partner company supplies it, so it is checked for your date before you confirm.

The 10 Assure fleet models:

• Sedans: Mercedes-Benz S-Class, BMW 7 Series and Lexus ES 300h.
• SUVs: GMC Yukon and Cadillac Escalade.
• Vans: Mercedes-Benz V-Class, Kia Carnival, Citroen SpaceTourer and Hyundai Staria.
• Minibus: Mercedes-Benz Sprinter, in a 13-seat and a 19-seat layout.

Everything else on the class pages is partner network, including every Rolls-Royce, Bentley, Toyota Coaster and coach.

Pick a vehicle by passengers and bags

Count your passengers and your large checked suitcases, then read across. Bag figures are estimates from each maker’s boot volume with every seat in use, not measured loads. Mention golf bags, prams or extra cabin bags when you ask for a quote.

Passengers	Large suitcases	Start with
1 to 3	Up to 2	A business or first class sedan, such as the Lexus ES 300h or Mercedes-Benz S-Class
1 to 3	3	Rolls-Royce Cullinan, Range Rover, Lexus LX 600 or Porsche Cayenne
4 to 6	2 to 3	GMC Yukon, Cadillac Escalade, Kia Carnival, Citroen SpaceTourer or Hyundai Staria
4 to 6	4	Mercedes-Benz V-Class
4 to 6	5	Chevrolet Suburban
7	3	Mercedes-Benz Vito Tourer
8 to 14	3 to 6	Toyota HiAce Commuter (12), Mercedes-Benz Sprinter (13) or Ford Transit Bus (14)
15 to 19	3	Mercedes-Benz Sprinter, 19-seat layout
20 to 22	Cabin bags only (about 10)	Toyota Coaster, which has no separate luggage hold
23 to 35	About 15	35-seat coach
36 to 50	About 35	50-seat coach with an underfloor hold

How the classes compare

Class	Large bags per vehicle	Typical job	Booked through
Business sedans	2	Airport pickups, meetings, Dubai to Abu Dhabi runs	Airport transfers
First class sedans	2	Senior executives, board days, VIP guests	Corporate accounts
Ultra-luxury and exotic	2 to 3	Weddings, VIP arrivals, race nights	Wedding car hire
Luxury SUVs	2 to 5	Families with luggage, day trips to Hatta and the east coast	Private tours with a driver
Vans	2 to 4	Families and small groups with sliding-door access	Van and group transport
Minibuses	0 to 6	Teams, tour groups, event shuttles	Minibus rental with driver
Coaches	15 to 35	Delegations, staff transport, large tour groups	Bus rental
Stretch limousines	2	Celebrations and nights out for 8 to 12	Limousine service

Business sedans

The Lexus ES 300h, a 2.5 L petrol-electric hybrid, is the Assure fleet car in this class. Partners add the Mercedes-Benz E-Class, BMW 5 Series, Audi A6, Genesis G80 and Tesla Model S. Each takes 3 passengers and 2 large suitcases. Boots and drivetrains are compared on the business sedans page.

First class sedans

Assure owns both the Mercedes-Benz S-Class and the BMW 7 Series. The Audi A8 L, Lexus LS and Genesis G90 come through partners. The reason to step up from a business sedan is rear room: the S-Class here is the long-wheelbase body. The rear-seat options of all five are set side by side on the first class sedans page.

Ultra-luxury and exotic cars

All seven models in this class are partner cars: the Rolls-Royce Ghost, Phantom and Cullinan, the Bentley Flying Spur and Mulsanne, the Mercedes-Maybach S-Class and the Lamborghini Urus. They are booked with a chauffeur, never as self-drive. Boot sizes, door layouts and seating for each are on the Rolls-Royce, Bentley and Maybach page.

Luxury SUVs

The GMC Yukon and Cadillac Escalade are Assure fleet, each with three rows and 722 L of space behind the third row. Partners supply the Chevrolet Suburban, Mercedes-Benz GLS, BMW X7, Range Rover, Lexus LX 600, Nissan Patrol, Mercedes-Benz G-Class and Porsche Cayenne. Three-row models seat up to 6 passengers on the luxury SUVs page.

Vans

Four of the six vans are Assure fleet: the Mercedes-Benz V-Class, Kia Carnival, Citroen SpaceTourer and Hyundai Staria, all with sliding side doors. The Mercedes-Benz Vito Tourer and the older Viano come from partners. Seat layouts and luggage space for each are on the vans page.

Minibuses

The Mercedes-Benz Sprinter is Assure fleet in 13-seat and 19-seat layouts. Partners add the Toyota HiAce Commuter for 12 passengers, the Ford Transit Bus for 14 and the Toyota Coaster for 22. The Coaster has no separate luggage hold, so a group arriving with suitcases needs a second vehicle for the bags. The full list is on the minibuses page.

Coaches and buses

The 35-seat and 50-seat coaches come only through partners, and the make and model vary by partner. The 50-seat coach has an underfloor luggage hold. For the 35-seat coach, the hold is confirmed with the partner for each booking. Both are on the coaches and buses page.

Stretch limousines

Stretch cars are aftermarket conversions of the Chrysler 300, Cadillac Escalade, Hummer H2 and Lincoln Town Car, with side-facing seats for 8 to 12. Every one comes from a partner, and the seat count depends on the conversion, so it is confirmed car by car. Three of the four base models are no longer built: the Hummer H2 ended in 2009, the Lincoln Town Car in 2011 and the Chrysler 300 in 2023. See the stretch limousines page.

About the vehicle photos

The class pages show manufacturer studio images of each model, marked as representative images. They show the model, not the actual car, its colour or its options. Colour, trim and equipment differ from car to car, so ask if a detail matters to you.

How a quote works

There are no prices on the fleet pages. A quote depends on the route, the hours, the vehicle class and the date. Send your pickup, drop-off, date, passengers and bags on WhatsApp or with the form on this page, and the quote comes back on WhatsApp, day or night. Assure is RTA licensed and has been in business in Dubai for 10+ years.